EBRD backs digital platform to boost private-sector investment in Tunisia

By Nibal Zgheib

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  • EBRD helped to launch digital guide for investors
  • Interactive guide to promote Tunisia as attractive investment destination
  • Public-private digital tool to highlight investment opportunities in main business sectors

The European Bank of Reconstruction and Development (EBRD) is helping to boost the development of a stronger private sector in Tunisia by backing the Tunisian Investment Authority’s (TIA) digital guide for investors.

The TIA is providing this strategic platform for the public and private sectors aimed at proposing policies and reforms to promote the development of the private sector.

The interactive and digital guide for investors was launched in January 2022, as many businesses and investors had been adopting digital tools during the Covid-19 pandemic in order to better promote their work.

As the pandemic intensified, investment agencies in various countries turned to digital tools to promote their services more successfully. This new guide is a public-private collaboration that aims to introduce international best practice and provide concise information on the legal framework, financing mechanisms and incentive systems for investments in Tunisia.

In addition, the guide offers an overview of investment opportunities in the country’s main business sectors, such as green energy, pharmaceuticals, information and communication technology, textiles and tourism. A mobile version of the digital tool will also released in three languages to cater for a wider audience of investors.

The launch of the guide was announced at the EU Africa Business Forum in Brussels.

Nodira Mansurova, EBRD Head of Tunisia, said: ‘’We are very happy to help the TIA improve the business environmment and provide digital tools for investors. Digitalisation is a key priority for the EBRD. With investments, policy engagement and advisory services, we want to help Tunisia become a digital champion and this project is a concrete step in that direction.”

Mohamed Ouertatani, Head of the TIA, said: “The TIA is recognised as the main point of contact for local and international investors. In light of the investment opportunities available in Tunisia, the TIA’s team is ready to advise and support businesses and investors planning future activities in the country.’’

Since the start of its operations in Tunisia in 2012, the EBRD has invested more than €1.4 billion across 57 projects in the country, in both the private and public sectors.

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