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Alison Smale, Managing Editor, International Herald Tribune. |

Ljerka Puljic, Senior Executive Vice President for Strategic Business Groups, Agrokor, Croatia. |

Monica Luisa Macovei, Minister of Justice, Government of Romania. |
Sunday afternoon saw a lively and engaging debate at this year’s Women in
Business and Government discussion panel. Hosted for the first time by Brigita
Schmögnerovà, the EBRD’s Vice President for Administration & HR and a former
minister in the Slovak Republic and Executive Secretary at the United Nations
Economic Commission for Europe, the discussion was chaired for the third time
by Alison Smale, Managing Editor of the International Herald Tribune.
The panel was made up of women of widely varied experience from all over the
region; from Prague to Ulaan Baatar, banking, government, industry and the
media were represented. British-born Alison Smale has worked across eastern
Europe, the Balkans and Russia. Representing women in government was the
highly respected Romanian Minister of Justice, Monica Macovei. Chief Operating
Officer of Mongolia’s Khan Bank, Sandag Sukhbold and American Laurie Spengler
come from the financial and advisory arena while Gulnara Shamshieva, General
Manager of Bai tushum in the Kyrgyz Republic and Ljerka Puljic, Senior
Executive Vice President of Strategic Business Groups at Croatia’s Agrokor
spoke for commerce.
In her welcoming speech Ms Schmögnerovà noted that although great progress has
been made in the 15 years since the founding of the EBRD, there is still more
to be done: there are many more women in government, but in the main they are
given social and environmental portfolios, rather than economic. The
discussion that followed gave a fascinating snapshot into women’s positions
and responsibilities across the region.
Embracing the opportunities
Leading off the panel discussion, Ms Smale asked how transition has affected
women working in the region. Ms Shamshieva commented on how in the Kyrgyz
Republic democracy has not led to women in government, but it has certainly
fostered an increase in the number of women in commercial enterprises.
Drawbacks there certainly are, particularly with issues such as the ownership
of real estate, but there has been progress. Women have embraced the
opportunities that transition has brought.
Ms Spengler followed this up by pointing out that transition brought
opportunities to all; women have gained as barriers to entry have fallen. She
said that western countries have a great deal to learn from the transition
countries, citing eastern directness and openness in communication as opposed
to the more cautious, politically correct environment in the west.
Communicating success
Communication was considered by all the panellists to be one of the key
factors in women’s progress across the region and across all spectrums of
business and official life. Networking on a local, regional and international
basis was seen as crucial; to support one another and encourage younger women
to pursue successful careers in environments that can be challenging, if not
downright difficult. Interestingly, the experience of most of our panellists
was that although international and regional networking is now established and
functioning, more difficulty has been experienced in setting up local
networks.
Another communication issue highlighted by Ms Puljic was women’s failure, in
comparison with their male colleagues, to communicate their successes and take
responsibility for their achievements.
The panel also noted, in a similar vein, that women are much less successful
at negotiating their compensation and in fact are less willing to do so than
their male counterparts. Ms Sandag described this as one of the most important
lessons she learned from the team that turned around Khan Bank. The female
mind was described as much more inclined to consider what it can put into a
corporation rather than what it can take out.
Equal visibility, equal judgement
The media’s portrayal of women – which most felt to be insufficient if not
actually counter-productive – was raised; Ms Smale stepped aside from her
moderator’s role to highlight the dearth of images of successful women in news
and business media. Other panellists asserted that it was time to shine a
light on women’s achievements, which are generally less feted than those of
men. An interesting point from Ms Puljic was that women’s activities, either
successful or unsuccessful, need more visibility in the media; this would
redress the balance fully between reporting on men and women.
A theme that recurred in various guises was that of the inequality of
judgement applied to women in positions of power and responsibility. One
delegate mentioned that having women in government was not necessarily a good
thing – she mentioned a woman Minister of Justice in an EBRD country of
operations, whose achievements were felt to be insufficient. Minister Macovei
and Ms Spengler both retorted that the male members of that particular
government were not noted for their successes either. This, said Ms Puljic,
illustrated an assertion she made earlier in the session: that women have to
work, harder, longer and more successfully to be deemed equal to men.
With Minister Macovei on the panel, who was given the justice portfolio in
Romania with a specific brief to fight corruption across the country pending
EU accession, including corruption in politics and public life, considerable
attention was given to corruption, by the panellists and the delegates.
Initially Ms Macovei focused on her political neutrality – she is member of no
political party and while this means she is answerable to nobody’s political
agenda, as she acutely points out, it means no political party will be
responsible for any failures. At question time, though, an intrepid (female)
delegate raised the question “So, is corruption a male problem?”
“Yes!” was the resounding response from Minister Macovei, amid laughter and
applause from the delegates.
Written by Nikki Braterman, EBRD Internal Communications Manager
21 May 2006
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